Brief: I developed the visual design for the ABS 2026 Census campaign, delivered through a Spotify digital experience.

We encouraged users to fill out this year’s Census by connecting them with their favourite music from the last Census. Nothing places you back in a moment quite like the songs that soundtracked it. We turned that nostalgia into a way in, giving people a personal reminder that the Census comes around only once every five years – and that a lot can change in that time.